Doctrine

Instagram tells you how many. We tell you who.

You have thousands of followers. Some of them are executives, editors, investors, and buyers. Right now they're just a number. Doctrine gives you their names.

Already using Doctrine

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Notable Followers

Every account has an audience it doesn't know it has

A brand with 80,000 followers ran their first Doctrine report and found the CCO of Squarespace, the Head of Marketing at Instagram, and a VP at Warner Records. All already following them. Nobody on their team knew.

Notable FollowersBy Influence
#PersonScore
1
DM

David Moon Ki Lee

Chief Creative Officer · Squarespace

97
2
Dana Droppo

Dana Droppo

Chief Brand Officer · Billboard

94
3
Jake O'Leary

Jake O'Leary

Head of Marketing · Instagram

91
4
Samuel Riddle

Samuel Riddle

Head of Digital Marketing · Warner Records

88
5
MW

Marielle Wyse

Head of Social · Urban Decay

86
6
Gabby Murphy

Gabby Murphy

Brand Strategy Lead · On Cloud Wine

83
7
Priya Shemar

Priya Shemar

Senior Marketing Manager · Frieze

80
Showing 7 of 2,847 identified people

Go deeper

Knowing who follows you is just the beginning

Follow Tracker

Know what moves key players make before anyone else

Choose any account and Doctrine tracks who they follow and unfollow, daily. Three A&Rs follow the same unsigned artist in the same week? You see it first. A competitor's CMO starts following five agencies? Now you know they're shopping.

Follow Tracker

One Degree

Your next deal is one introduction away

Doctrine maps who your most valuable followers follow. These aren't cold leads. They're people connected to people who already pay attention to you. One introduction separates you from a brand director at Nike, an editor at Vogue, or a partner at a fund you've never heard of.

One Degree

Comment Analysis

Your comments section is a dataset

Someone comments on every post you make and you've never looked them up. Someone tagged a friend who runs a brand you should know about. Doctrine reads your comments and tells you who is engaged, what they care about, and who you should be talking to.

Comment Analysis

You already have the audience. Now find out who they are.

One Instagram handle. One report. Every important person in your audience, by name.

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